Mobile research guidelines
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View ArticleAndrew Cannon hired as GRBN Executive Director
To ensure that our strategic initiatives are implemented effectively, the GRBN has hired Andrew Cannon as its first Executive Director. Andrew has over 25 years experience in the business of research,...
View ArticleNew Executive Management Board elected
APRC, ARIA and EFAMRO have chosen the following representatives to the GRBN Executive Management Board (EMB): APRC: Peter Harris, Elissa Molloy, Winifred Henderson ARIA*: Diane Bowers, Kara...
View ArticleGlobal Guidance: GRBN and ESOMAR Leading the Way
One of GRBN’s key objectives is to improve global research best practice. In 2014, GRBN joined forces with ESOMAR, agreeing to produce joint guidance, ensuring that comprehensive and consistent global...
View ArticleGlobal guideline launched to highlight researchers’ responsibilities when...
The market and social research sector has published updated guidance for researchers, providing advice in addressing legal, ethical, methodological and practical considerations in the use of existing...
View Article100-day growth challenge: Can you take it?
We have a fantastic window of opportunity to grow; as a sector, as companies and as individuals. I would like to challenge everyone in our industry to do something differently over the next 100 days...
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Making Data Smarter: Bigger Can Take Care of Itself!
By Denyse Drummond-Dunn, C3Centricity. In 2007 the MREB ran a study to understand why some MR departments were rated better than others. They concluded that the two major areas in which MR provides...
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The Chief Customer Officer’s Greatest Challenge: Measures of Value
By Curtis N. Bingham, CEO, Chief Customer Officer Council Companies are adopting the chief customer officer (CCO) role at a faster pace, and keeping them in their roles longer, especially in larger...
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Data Protection: Regulation changes in Japan
Japan Marketing Research Association informs us about four revisions to the Personal Information Protection Act in Japan: Clarification of the definition of personal information Personally identifiable...
View ArticleLooking back on 2016 (this is not a typo)
Over the New Year, Lenny Murphy published on the Greenbook blog (http://www.greenbookblog.org/) a series of predictions for 2016 made by industry thought leaders. I took a moment to read through all...
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The 100-day growth challenge kicks off in Brazil. Next stop Atlanta.
Andrew Cannon and Bruno Paro ran the first live GRBN 100-day challenge event in April at the ABEP Annual Conference in Brazil. Over 300 delegates attended the 2 day conference in Sao Paulo and Andrew...
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A new pan-African association is born
It is certainly fantastic news that a regional federation is being set up to guide the development of the research sector in Africa. The existing regional federations – APRC, ARIA and EFAMRO – have all...
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China Goes New York
We are very excited about this initiative and the co-operation between CASRO and CMRA. The China Marketing Research Association, will be sending a group of delegates to New York in June. Diane Bowers,...
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Research methodology under the microscope: the findings from the UK polls...
By Peter Mouncey, Editor in Chief, International Journal of Market Research (IJMR) Following on from the inaccurate predictions of the published polls throughout the UK 2015 general election campaign,...
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New ESOMAR-GRBN joint guidelines issued on Online Research
In order to help researchers get the most out of the new ESOMAR GRBN Online Research Guideline, we will be running, together with ESOMAR, two webinars on specific issues within the guideline: 14th...
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AMSRO / AMSRS Investigate a merger
By Sarah Campbell, AMSRO Executive Director and Elissa Molloy, AMSRS CEO AMSRS and AMSRO member associations are entering into exploratory discussions and investigations about joining forces to become...
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Paulo Pinheiro de Andrade named GRBN Honorary President
In recognition of his outstanding contribution to the research sector in Brazil, as well as his pivotal role in setting up ARIA and GRBN, we are pleased to announce that GRBN has awarded Paulo the...
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Dapresy is the first Gold Sponsor of the GRBN Learning Center
GRBN is very grateful to Dapresy for becoming the first Gold Sponsor of the Learning Center. Below, Tobi Andersson, Dapresy CEO, shares his thoughts on why Dapresy is supporting the GRBN Learning...
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GRBN Learning Center is now open!
We are pleased to announce that the GRBN Learning Center is now open and can be accessed at http://grbn.eliademy.com/. The objective of the Learning Center is to raise the quality of research, increase...
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GRBN News – May 2016 issue released
Welcome to the latest GRBN newsletter. The focus of the news is on CHANGE You can access the full newsletter from here. Or skip directly to the stories that interest you most using the links below:...
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